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Tuesday, June 10
 

8:00am EDT

Implementation of Mobile Fare Payments
Tuesday June 10, 2025 8:00am - 9:45am EDT
Cypress Room
As transit agencies explore the implementation of technology to increase ridership and enhance passenger convenience, one aspect at the forefront of this transformation is mobile fare payment systems. This workshop will provide a comprehensive overview of the key considerations, challenges, and best practices for implementing mobile fare payment solutions in transit agencies. By the end of this session, participants will be equipped with the knowledge and tools necessary to navigate the implementation of mobile fare payment solutions and contribute to the economic impact of their transit systems.
Speakers
avatar for Doug Jamison

Doug Jamison

Program Administrator, Central Florida Regional Transportation Authority
avatar for Terry Jordan

Terry Jordan

Director, Brevard County Transit Services
Terry A. Jordan serves as Director of the Brevard County’s Transit Services Department - Space Coast Area TransitMr. Jordan has over 33 years of professional Transit experience which began in 1990 at the Central Florida Regional Transportation Authority (also known as Lynx) where... Read More →
avatar for Kessia Harris

Kessia Harris

Director of Information Technology, Pinellas Suncoast Transit Authority
Kessia Harris provides strategic direction on new and innovative information technologies to benefit the organization. She works with her team to safeguard information system assets, and direct projects and activities of the Technology Department. Kessia has been with the agency for... Read More →
avatar for Jennifer Flynn

Jennifer Flynn

Senior Research Associate, Center for Urban Transportation Research/USF
avatar for Endya Freeman

Endya Freeman

Senior Revenue Manager, JTA
With over two decades of experience in the fare collection industry, Endya Freeman has been a driving force behind innovative and equitable fare payment solutions. At the Jacksonville Transportation Authority (JTA) in Jacksonville, Florida, her contributions have significantly impacted... Read More →
Tuesday June 10, 2025 8:00am - 9:45am EDT
Cypress Room
  Panel Discussion

10:00am EDT

The Art of Appreciation: How to Implement Employer-based Recognition Programs
Tuesday June 10, 2025 10:00am - 11:45am EDT
Cypress Room
This session is for public transit professionals who are interested in exploring the future of engagement and recognition for employer-based transportation benefits programs. Learning how recognition for organizations with great transportation options like transit passes or vanpool programs can speed up the adoption of effective strategies and provide a platform for national recognition. We will discuss how your agency can use recognition to attract and keep top talent, get valuable media exposure, and drive economic growth. Attendees will learn the basics of implementing an awards program through interactive activities and case studies
Speakers
avatar for Dahlia Singer

Dahlia Singer

Program Manager, Florida Department of Transportation
Dahlia Singer is the Program Manager the Commuter Assistance program serving Florida Department of Transportation’s District One (D1). In this role, she works closely with D1 Transit Agencies, Economic Development Councils, Manufacturers Associations, Metropolitan Planning Organizations... Read More →
avatar for Sara Hendricks

Sara Hendricks

Senior Research Associate, USF Center for Urban Transportation Research
Sara J. Hendricks, AICP, TDM-CP, is a Senior Research Associate at the Center for Urban Transportation Research, University of South Florida. Ms. Hendricks brings over 25 years of experience to her primary research interests in transportation demand management (TDM), growth management... Read More →
avatar for Julie Bond

Julie Bond

Senior Research Associate, CUTR
Julie Bond is a Senior Research Associate at the University of South Florida's Center for Urban Transportation Research. She also serves as the Program Manager for Best Workplaces for Commuters, a national organization that recognizes employers with exceptional transportation options... Read More →
avatar for Vanessa Wheeler

Vanessa Wheeler

Center for Urban Transportation Research
Tuesday June 10, 2025 10:00am - 11:45am EDT
Cypress Room
  Panel Discussion

1:15pm EDT

Measuring Impact: Evaluation Practices for Workforce Planning and Development Programs
Tuesday June 10, 2025 1:15pm - 3:00pm EDT
Cypress Room
Evaluation is essential to ensuring that programs are achieving their intended outcomes. This session will address how workforce planning and development programs are evaluated for effectiveness. Participants will explore current recruitment and retention programs, learn about different evaluation methods, and gain insight into the outcomes of these evaluations, including notable practices and common challenges. Through interactive discussions, attendees will also have the opportunity to share and learn how their peers track the success of their workforce planning and development programs.
Speakers
avatar for Jonathan Roberson

Jonathan Roberson

Research Associate, Center for Urban Transportation Research/USF
Jonathan Roberson, AICP, is currently a Research Associate with the University of South Florida’s Center for Urban Transportation (CUTR). Jonathan has over twenty years of expertise in transit planning and project implementation, including leadership positions at Manatee County... Read More →
avatar for Tia Boyd

Tia Boyd

Research Associate, CUTR
Tia Boyd, AICP, is a Research Associate with the Center for Urban Transportation Research at the University of South Florida. Tia’s work focuses on transportation decision-making with an emphasis on access management, interagency coordination, public participation, strategic and... Read More →
avatar for Jodi Godfrey

Jodi Godfrey

Senior Research Associate, Center for Urban Transportation Research
Jodi Godfrey is a Senior Research Associate at the Center for Urban Transportation Research (CUTR) at the University of South Florida (USF), where she works on the Transit Safety and Workforce Development Program. Ms. Godfrey received her bachelor’s and master’s degrees in civil... Read More →
Tuesday June 10, 2025 1:15pm - 3:00pm EDT
Cypress Room
  Presentation

3:15pm EDT

Unlocking Your Potential: The Power of Mindset Shifts
Tuesday June 10, 2025 3:15pm - 5:00pm EDT
Cypress Room
In today's rapidly evolving world, our capacity to adapt and succeed relies on the flexibility of our mindset. Mindset is a key factor in our personal and professional growth. This session aims to provide valuable insights and actionable tools to cultivate a mindset that fosters growth. By understanding and actively shaping our mental frameworks, we can unlock hidden potential and navigate challenges with greater resilience. Ultimately, a growth mindset empowers us to embrace learning and transform obstacles into opportunities for development.
Speakers
avatar for Liliane Finke

Liliane Finke

President, ExecuCoach360 Training and Consulting, LLC
Dr. Liliane M. Finke, Ed.D., ExecuCoach360 PresidentAs a leadership development consultant, Dr. Liliane M. Finke offers over 25 years of experience in both the public and private sectors and is a seasoned professional with a strong vision and mission to initiate a positive impact... Read More →
Tuesday June 10, 2025 3:15pm - 5:00pm EDT
Cypress Room
  Workshop
 
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