Name: Implementation of Mobile Fare Payments
Start: 2025-06-10T08:00:00-0400
End: 2025-06-10T09:45:00-0400

Tuesday June 10, 2025 8:00am - 9:45am EDT

As transit agencies explore the implementation of technology to increase ridership and enhance passenger convenience, one aspect at the forefront of this transformation is mobile fare payment systems. This workshop will provide a comprehensive overview of the key considerations, challenges, and best practices for implementing mobile fare payment solutions in transit agencies. By the end of this session, participants will be equipped with the knowledge and tools necessary to navigate the implementation of mobile fare payment solutions and contribute to the economic impact of their transit systems.

Speakers

Doug Jamison

Program Administrator, Central Florida Regional Transportation Authority

Terry Jordan

Director, Brevard County Transit Services

Terry A. Jordan serves as Director of the Brevard County’s Transit Services Department - Space Coast Area TransitMr. Jordan has over 33 years of professional Transit experience which began in 1990 at the Central Florida Regional Transportation Authority (also known as Lynx) where... Read More →

Kessia Harris

Director of Information Technology, Pinellas Suncoast Transit Authority

Kessia Harris provides strategic direction on new and innovative information technologies to benefit the organization. She works with her team to safeguard information system assets, and direct projects and activities of the Technology Department. Kessia has been with the agency for... Read More →

Jennifer Flynn

Senior Research Associate, Center for Urban Transportation Research/USF

Endya Freeman

Senior Revenue Manager, JTA

With over two decades of experience in the fare collection industry, Endya Freeman has been a driving force behind innovative and equitable fare payment solutions. At the Jacksonville Transportation Authority (JTA) in Jacksonville, Florida, her contributions have significantly impacted... Read More →

Tuesday June 10, 2025 8:00am - 9:45am EDT
Cypress Room

Panel Discussion